Hot air advertising balloons are considered as one of the fastest growing form of advertising today. Using an advertising balloon to increase brand awareness is just like having your very own billboard. Hot air balloons can easily attract attention, which is the objective of effective advertising. Hot air advertising balloons help give a lasting impact anywhere.
Hot air advertising balloons are very effective in affecting the behavioral patterns of a large community. The hot air advertising balloons themselves can generate the sales for you. But with it, you can expect more traffic, increased awareness and attention towards the brand that you are advertising. Used to complement traditional advertising methods, hot air balloon advertising can be quite a killer combo for business owners.
And because of their high attraction level among spectators, hot-air balloons are an advertising method that generates the highest retention by their impact made. With a hot air advertising balloon, it is like creating a great spectacle in the sky. Its lofty position in the sky is likely to be remembered by all who have the chance to see it. This makes this method of advertisement the most effective of all. Here are some very telling examples:
A hot air advertising balloon seen soaring through the sky in a city has the ability to catch the attention of 90% of the people who are just going around at that moment. With its high position providing an unhindered view from all sides, hot air advertising balloons allow 60% of these people to stop and take a good look at them.
It is known that about 95% of these people mention to friends and loved ones seeing the hot-air balloon, thereby creating a kind of word of mouth advertising that can generate a lot of indirect brand awareness for companies and other businesses. In addition, there are about 90% of these spectators who will remember seeing the hot air advertising balloon for many years to come, providing a lasting impression that advertisers and companies look for when they advertise.
The largest advantage hot air advertising balloons is that it provides a fast and flexible outreach that can have an impact so most number of people, no matter what the age group they belong to. It has been a proven method of trying to reach out to many people at any one time. Advertising on hot-air balloons is by far the best and most unique and spectacular form of publicity today.
